THE FURNITURE SHOW” REVIVES NEW VIBRANCY IN FURNITURE MARKET
The furniture market is waking up much like the sleeping giant it is. After a long hiatusof instability, the new respite of security on the Egyptian scene has created a push to invest in marketing the country’s furniture sector. Demonstrating its full market potential more than ever, the Egyptian Furniture Export Council organized “The Furniture Show”, a furniture and home solutions fair which started on the 6 of last March and will run through the 19 of April. Egyptian exporters, local producers, and even young designers came to participate!
Building on an interesting new funky local theme, Razzmatazz Interiors also expressed a sense of optimism with this recent kick off, showing a range of locally made items from their own workshops,using elements of color and Oriental patterns to express an nethnic dialogue to the theme of any interior design. Other exhibitors included Turn Key, Mohm Office Furniture, Waw
Designs, Inspiration Interiors, Edu Fun, Amr Helmy’s DESIGNY, Bella Casa Furniture, WOODPECKER,and APEX, among many others.Apart from big companies,young designers also got a chance to be part of the showbefore the curtains came down.Thanks to the efforts of the EFEC collaboration with Chamber of Woodwork & Furniture Industry (CWWFI) and Rhimal Design,The Furniture Show’s Design Hub was a hit! Showcasing the best works of Egypt’s young designers involved in the Design + Industry Competition, focusing chiefly in product/industrial design and lighting design, this event puts together the youthful, creative
energy that these professionals. Sponsors included Al Cazar Fine Woods, Shoulah Classics,
Ultra Design, Meuble El Chark,Homewood Furniture Co, C-Reality,Emileo Interiors, and H.E. Aseel Egypt among others. Some of themajor exhibitors included REFORM,a winner of a design award in Milan,and Meem Studio with some itsfinest creative designs. Speaking on behalf of the whole council, the EFEC Chairman Ihab Derias praised City Stars for offering the entire eighth floor as a venue free of charge for The Furniture Show to take for more than a month, in an act
that many in the furniture and design sector are sure to remember.